Yuan Yang Pei mvs

Yuan Yang Pei 《鸳鸯佩》each time under a different name is now currently airing on yet another mainland local tv channel (齐鲁) as《情缘情仇》.  The series first premiered as 《缘定终生》 on Hunan local tv channel and just a few months ago was aired with its original title《鸳鸯佩》on another different  mainland local tv .  I'm perplexed as to why its title is different when aired on different mainland local tv stations.  Moreover, its dvd has different name from the other 3 too. So confusing and misleading.  Apparently, the different titles have something to do with the copyright broadcast? No sure but having a different title from its original title seems to a be the norm with mainland tv stations.

fan made poster by 彼时初秋
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彼时初秋 @ tudou
song title: 《差一刹的地老天荒》

related mv link